Advertising •Paul PF Addict Usergroup: Administrators Joined: Mar 10, 2002 Location: Northern California Total Topics: 505 Total Posts: 3030 #1 - Quote - Permalink Posted Dec 31, 2005 - 5:24 PM: Subject: Advertising While donations have been sufficient to cover costs as they are now, I would not be able to trust donations to pay for a dedicated server. A server would run somewhere from $100 to$150 per month, compared to the current \$39/month. This isn't to say we need a dedicated server, but it might help speed things up a little at least in the worst case situations. PF has generated 255,889 page views this month, so it has occoured to me that there's an outside shot that advertising could generate sufficient revenue.One possibility is an amazon affiliate program, though which in one way or another particular philosophy books would be presented for purchase in threads. Another possibility is google adwords, though this is less appealing to me. I might also offer any members who run websites the chance to advertise in the monthly newsletter (sent to more than 10,700 subscribers).Any use of advertising would be on an experimental basis, and would be removed if it proved to not be a significant source of revenue. •Indeed raison d’être Usergroup: Members Joined: Jul 03, 2004 Location: Melbourne, Australia Total Topics: 32 Total Posts: 18 #2 - Quote - Permalink Posted Dec 31, 2005 - 5:44 PM: If a dedicated server would give benefits to members (speed increases and such) then it's definitely worth a try. I can't recall what the ads for amazon look like, but if they are similar to google (which are fairly unobtrusive) then that's a bonus. •nosos skeptical Usergroup: Sponsors Joined: Jul 24, 2004 Location: Coventry, UK Total Topics: 139 Total Posts: 139 #3 - Quote - Permalink Posted Jan 1, 2006 - 9:08 AM: Paul wrote:One possibility is an amazon affiliate program, though which in one way or another particular philosophy books would be presented for purchase in threads.I think this could be a worthwhile idea. Would it be possible to automate the process as part of writing a post? It would be very cool if a link to a book on Amazon could be added into the post in the same way as an image or normal hyperlink. How much revenue do you think it could generate though? More generally, I think advertising should be avoided if at all possible. It may just be me but I think a small amount of down time and a little lag is preferable to any kind of intrusive advertising. •Paul PF Addict Usergroup: Administrators Joined: Mar 10, 2002 Location: Northern California Total Topics: 505 Total Posts: 3030 #4 - Quote - Permalink Posted Jan 1, 2006 - 2:57 PM: How much revenue do you think it could generate though?If I had an idea, I probably wouldn't be talking about an experiment to find out. I did use book-related advertising on the site once before back in 2002 though and I don't recall making a cent from it (then again, I think it was mostly relegated to the books section which nobody visited).I was hoping to perhaps use the censor feature to auto-link books people mention, but on closer examination I'm not sure if that's in line with amazon's TOS. •Paul PF Addict Usergroup: Administrators Joined: Mar 10, 2002 Location: Northern California Total Topics: 505 Total Posts: 3030 #5 - Quote - Permalink Posted May 12, 2006 - 10:14 PM: I'm trying out a combination of google adwords, amazon book recommendations (forum-specific) and firefox marketing to IE users. The ads only show up to non-sponsors, with the exception of the google search on the search page, and even there sponsors (and moderators) have the option of using the site's internal search while others don't.I do hope you're all in the mood to do lots of impulse book buying. We'll see how it goes, I'll decide in a week or two if I'll keep the ads or not. Edited by Paul on May 12, 2006 - 10:24 PM •Petunia silent muse Usergroup: Members Joined: Jul 24, 2005 Location: Cold North, brrrrrrr Total Topics: 50 Total Posts: 79 #6 - Quote - Permalink Posted May 12, 2006 - 11:03 PM: I like the idea of the Amazon adds. If discussion would direct posters to philosophy books, that could actually raise the level of discussion which would be win, win. The google ones look unintrusive enough, but do lead to awfully silly places and so do not offer any utilitarian purpose, but require rather mild tolerance. Speeding up the site would be a plus. •Paul PF Addict Usergroup: Administrators Joined: Mar 10, 2002 Location: Northern California Total Topics: 505 Total Posts: 3030 #7 - Quote - Permalink Posted May 13, 2006 - 12:03 AM: Google ads are useful on a lot of sites, but sadly nobody pays money to advertise philosophy stuff so it ends up being unrelated things. I've set them so they should appear only 30% of the time, may reduce that more if the amazon ones ever produce any revenue. •Wax Resident Usergroup: Sponsors Joined: Oct 04, 2002 Location: Royal Military Collage, Duntroon Total Topics: 132 Total Posts: 166 #8 - Quote - Permalink Posted May 13, 2006 - 4:52 AM: Can you set it so that I can see the ads? •Lodestone Newbie Usergroup: Missing Mods Joined: Sep 14, 2004 Location: St Andrews, Scotland Total Topics: 64 Total Posts: 8 #9 - Quote - Permalink Posted May 13, 2006 - 5:00 AM: Totally unobtrusive and reasonable--just hope they generate some revenue.I always feel guilty for not donating, and then I look at my mounting student debt. •Paul PF Addict Usergroup: Administrators Joined: Mar 10, 2002 Location: Northern California Total Topics: 505 Total Posts: 3030 #10 - Quote - Permalink Posted May 13, 2006 - 2:47 PM: Wax wrote:Can you set it so that I can see the ads?If they're that much fun you can logout to view them. I can't configure it by individual member.